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          "file_period": "202608b",
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          "quantity_fails": 9189,
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          "quantity_fails": 232,
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        {
          "file_period": "202609b",
          "settlement_date": "20260922",
          "quantity_fails": 45,
          "price": 31.15
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      "trend": "falling",
      "trend_description": "FTD quantity declining — shorts covering or delivery improving"
    }
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      "low": 33.33,
      "close": 34.68,
      "date": "2026-10-21"
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      "PP": 34.39,
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      "date": "2026-10-21"
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      "rvol_intraday": 0.82,
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  "news": [
    {
      "title": "Inuvo at LD Micro Main Event: betting on ai ad shift By Investing.com",
      "url": "https://www.investing.com/news/transcripts/inuvo-at-ld-micro-main-event-betting-on-ai-ad-shift-93CH-4960722",
      "source": "Investing.com",
      "date": "2026-10-20T16:36:09Z",
      "summary": "On Tuesday, 20 October 2026, Inuvo (INUV) used the LD Micro 20th Annual Main Event Conference to lay out a major turnaround plan: move away from legacy search and build around AI-powered audience modeling. Management said the company has clear technical advantages and a promising",
      "image": "https://content-media.investing.com/news/LYNXNPEC0Q0MJ_L.jpg"
    },
    {
      "title": "Comparing Palantir Technologies (NASDAQ:PLTR) and Zeta Global (NYSE:ZETA)",
      "url": "https://www.defenseworld.net/2026/10/19/comparing-palantir-technologies-nasdaqpltr-and-zeta-global-nysezeta.html",
      "source": "Defense World",
      "date": "2026-10-19 06:14:52",
      "summary": "Palantir Technologies (NASDAQ: PLTR - Get Free Report) and Zeta Global (NYSE: ZETA - Get Free Report) are both technology companies, but which is the superior investment? We will compare the two companies based on the strength of their analyst recommendations, profitability, risk",
      "image": "https://images.financialmodelingprep.com/news/comparing-palantir-technologies-nasdaqpltr-and-zeta-global-nysezeta-20261019.jpg"
    },
    {
      "title": "Meta Earnings Puts Adobe Stock And AI Ad Software Names In Focus",
      "url": "https://finance.yahoo.com/media-advertising/articles/meta-earnings-puts-adobe-stock-201147047.html",
      "source": "Yahoo! Finance",
      "date": "2026-10-18T20:11:47Z",
      "summary": "AI hype is colliding with earnings season, and Meta's upcoming report has suddenly become a live stress test for the whole trade. After the sharp pullback in Nvidia and the Nasdaq 100, investors are asking which digital ad and social platforms look ready to handle heavier AI spen",
      "image": "https://s.yimg.com/lo/mysterio/api/92b869571ca5b7ab086f3ea98c1d96ba3f25cf704f8d08d3e44d25e323a8f1b6/lightyear_networkapi/resizefill_w1200%3Bquality_80%3Bformat_webp/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Fsimply_wall_st__316%2Ff9563a7ba9d7550a7453b52641b98e31.jpg"
    },
    {
      "title": "Goldman upgrades Zeta to Buy, cuts Klaviyo on visibility gap By Investing.com",
      "url": "https://www.investing.com/news/stock-market-news/goldman-upgrades-zeta-to-buy-cuts-klaviyo-on-visibility-gap-4954213",
      "source": "Investing.com",
      "date": "2026-10-16T13:16:35Z",
      "summary": "Investing.com -- Goldman Sachs upgraded Zeta Global to Buy from Neutral and downgraded Klaviyo to Neutral from Buy on Friday, telling investors in a note that it sees greater visibility into upside to 2027 estimates for Zeta.\n\nAnalyst Callie Valenti said both remain differentiate",
      "image": "https://content-media.investing.com/news/moved_LYNXMPEM8O0Y3_L.jpg"
    },
    {
      "title": "Here are Friday's biggest analyst calls: Nvidia, SpaceX, Tesla, Apple, Mobileye, EchoStar, Toll Brothers & more",
      "url": "https://www.cnbc.com/2026/10/16/friday-analyst-calls-spacex-nvidia-tesla-apple.html",
      "source": "CNBC",
      "date": "2026-10-16T12:22:29Z",
      "summary": "Here are Friday's biggest calls on Wall Street: UBS reiterates Apple as neutral UBS said its checks show iPhone wait times are flat for Apple. \"UBS Evidence Lab data that tracks iPhone availability across 30+ geographies indicates that average wait times were shorter by ~4 days Y",
      "image": "https://image.cnbcfm.com/api/v1/image/107423281-17174221132024-06-02t142117z_1680598172_rc2z28abyva1_rtrmadp_0_nvidia-taiwan.jpeg?v=1748446640&w=1920&h=1080"
    },
    {
      "title": "Stock Market News - Investing.com",
      "url": "https://www.investing.com/news/stock-market-news/why-is-zeta-global-stock-surging-today-93CH-4953757",
      "source": "Investing.com",
      "date": "2026-10-16T11:06:20Z",
      "summary": "Investing.com -- Zeta Global stock surged 6.5% in pre-open trading after Goldman Sachs upgraded the marketing technology company from Neutral to Buy, lifting its price target from $30 to $45. Analyst Callie Valenti argued that enterprises are increasingly consolidating fragmented",
      "image": "https://i-invdn-com.investing.com/redesign/images/seo/investing_300X300.png"
    },
    {
      "title": "A Long History of Reining In Fraternities at Cornell Has Come Up Short",
      "url": "https://www.wsj.com/us-news/cornell-fraternity-university-response-bd02ef54",
      "source": "The Wall Street Journal",
      "date": "2026-10-16T02:00:00Z",
      "summary": "\"Honestly, we are kind of out of recommendations,\" Pollack said. \"If this stuff keeps happening, I don't know.\"\n\nThis week, Cornell's current president, Michael Kotlikoff, announced that fraternity parties would be suspended for the remainder of the academic year as the Ivy Leagu",
      "image": "https://images.wsj.net/im-68535664/social"
    },
    {
      "title": "Zeta Global Holdings Corp (ZETA) Shares Fall 5.2% -- What GF Score of 74 Tells Investors",
      "url": "https://www.gurufocus.com/news/9128497/zeta-global-holdings-corp-zeta-shares-fall-52-what-gf-score-of-74-tells-investors",
      "source": "GuruFocus",
      "date": "2026-10-16 18:57:00",
      "summary": "On October 16, 2026, Zeta Global Holdings Corp (ZETA) shares fell 5.2% today, closing at $31.81. The stock has experienced a 52-week range of $14.37 to $35.75,",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-holdings-corp-zeta-shares-fall-52-what-20261016.png"
    },
    {
      "title": "Zeta Global Stock Hits 52-Week High - Here's Why",
      "url": "https://www.benzinga.com/analyst-stock-ratings/upgrades/26/10/62408062/zeta-global-stock-hits-52-week-high-heres-why",
      "source": "Benzinga",
      "date": "2026-10-16 08:30:32",
      "summary": "Zeta Global Holdings Corp. (NYSE:ZETA) stock rose more than 5% in Friday's premarket trading after Goldman Sachs upgraded the stock from Neutral to Buy and raised its price forecast from $30 to $45.",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-stock-hits-52week-high-heres-why-20261016.jpg"
    },
    {
      "title": "Zeta Global stock is soaring: Here is why and what comes next",
      "url": "https://invezz.com/news/2026/10/16/zeta-global-stock-is-soaring-here-is-why-and-what-comes-next/",
      "source": "Invezz",
      "date": "2026-10-16 08:06:22",
      "summary": "Zeta Global stock continued its strong rally, reaching its highest level since November 2024, and is slowly nearing its record high of $38.15. It has jumped by over 230% from its 2025 lows, with the market capitalization hitting $8.42 billion.",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-stock-is-soaring-here-is-why-and-20261016.jpg"
    },
    {
      "title": "ZETA Launches DARPA Collaboration to Advance Robotic, Neuronavigated Single-Day TMS",
      "url": "https://www.businesswire.com/news/home/20261015769865/en/ZETA-Launches-DARPA-Collaboration-to-Advance-Robotic-Neuronavigated-Single-Day-TMS/",
      "source": "Business Wire",
      "date": "2026-10-15 16:59:00",
      "summary": "ALEXANDRIA, Va.--(BUSINESS WIRE)--Zeta Surgical, Inc. (“ZETA”), a medical technology company developing image-guided navigation and robotic systems for brain surgery and neuromodulation, today announced the launch of its collaboration with the Defense Advanced Research Projects A",
      "image": "https://images.financialmodelingprep.com/news/zeta-launches-darpa-collaboration-to-advance-robotic-neuronavigated-singleday-20261015.jpg"
    },
    {
      "title": "1 Software Stock Worth Investigating and 2 We Turn Down",
      "url": "https://finance.yahoo.com/markets/stocks/articles/1-software-stock-worth-investigating-085847731.html",
      "source": "Yahoo! Finance",
      "date": "2026-10-14T08:58:47Z",
      "summary": "Software is rapidly reducing operating expenses for businesses. Companies bringing it to life have been rewarded with explosive earnings growth, and the upward trend shows no signs of stopping as the industry has posted a 56.3% gain over the past six months, beating the S&P 500 b",
      "image": "https://s.yimg.com/cv/apiv2/cv/apiv2/social/images/yahoo-finance-default-logo.png"
    },
    {
      "title": "Zeta Global Holdings Corp stock hits 52-week high at 34.83 USD By Investing.com",
      "url": "https://www.investing.com/news/company-news/zeta-global-holdings-corp-stock-hits-52week-high-at-3483-usd-93CH-4947206",
      "source": "Investing.com",
      "date": "2026-10-13T15:23:03Z",
      "summary": "Zeta Global Holdings Corp stock reached a significant milestone, hitting a 52-week high of $34.83. The stock currently trades at $34.90, giving the company a market capitalization of $8.7 billion. This achievement underscores a remarkable 1-year change, with the stock appreciatin",
      "image": "https://content-media.investing.com/news/LYNXMPEM1J0WY_1200_L.jpg"
    },
    {
      "title": "Before His Oscars and Emmy, Michael Douglas Was 'Mobil Man of the Month'",
      "url": "https://www.wsj.com/real-estate/michael-douglas-one-helluva-ride-a5b81839",
      "source": "The Wall Street Journal",
      "date": "2026-10-13T15:00:00Z",
      "summary": "Being the eldest son of Spartacus wasn't easy. My father, actor Kirk Douglas, the gladiator in the epic 1960 film, tried to be a good dad. But career stress led to a volatile temper that compromised relationships with my mother, Diana, and my younger brother, Joel, and me.\n\nIn Da",
      "image": "https://images.wsj.net/im-69906314/social"
    },
    {
      "title": "Zeta Global Stock: Buy, Hold, or Sell in October 2026?",
      "url": "https://www.fool.com/investing/2026/10/13/zeta-global-stock-buy-hold-or-sell-in-october-2026/",
      "source": "The Motley Fool",
      "date": "2026-10-13 23:49:56",
      "summary": "Zeta (ZETA +0.86%) is incorporating AI to enhance its services.",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-stock-buy-hold-or-sell-in-october-20261013.jpg"
    },
    {
      "title": "Did Zeta Global Holdings Corp. Insiders Breach their Fiduciary Duties to Shareholders?",
      "url": "https://www.prnewswire.com/news-releases/did-zeta-global-holdings-corp-insiders-breach-their-fiduciary-duties-to-shareholders-302907385.html",
      "source": "PRNewsWire",
      "date": "2026-10-13 15:04:00",
      "summary": "Shareholders are encouraged to contact the firm to discuss their rights and options at no cost or obligation. We would handle any matter on a contingent fee basis, whereby you would not be responsible for out-of-pocket payment of our legal fees or expenses.",
      "image": "https://images.financialmodelingprep.com/news/did-zeta-global-holdings-corp-insiders-breach-their-fiduciary-20261013.jpg"
    },
    {
      "title": "Dividend Harvesting Portfolio Week 293: $29,300 Allocated, $3,401.43 In Projected Dividends",
      "url": "https://seekingalpha.com/article/4953364-dividend-harvesting-portfolio-week-293-29300-allocated-3401-43-in-projected-dividends",
      "source": "Seeking Alpha",
      "date": "2026-10-12 08:30:00",
      "summary": "The Dividend Harvesting Portfolio achieved a 0.76% weekly gain, with a 38.91% ROI and forward dividend income now at $3,401.43. I continue to add to REITs and dividend-rich names like STWD and VZ, capitalizing on rate-driven weakness and elevated yields. Portfolio composition is ",
      "image": "https://images.financialmodelingprep.com/news/dividend-harvesting-portfolio-week-293-29300-allocated-340143-in-20261012.jpg"
    },
    {
      "title": "Goldman Sachs resets Palantir Stock 12-month price target by 18%",
      "url": "https://finance.yahoo.com/markets/stocks/articles/goldman-sachs-resets-palantir-stock-200700370.html",
      "source": "Yahoo! Finance",
      "date": "2026-10-10T20:07:00Z",
      "summary": "A running joke among Palantir (PLTR) investors is that the company's harshest critics eventually become its biggest believers. 59-year-old Alex Karp, the famously eccentric CEO, seems to enjoy watching it happen.\n\nAlex says his best ideas are the ones his team says can't work. He",
      "image": "https://s.yimg.com/lo/mysterio/api/22ad5ae6753763f9fe686052f5bcd34deb3933430cd799d2a87c6e62c41588b1/lightyear_networkapi/resizefill_w1200%3Bquality_80%3Bformat_webp/https%3A%2F%2Fmedia.zenfs.com%2Fen%2Fthestreet_881%2Fca8b00c311cfd58c66dfd65899704dd6.jpg"
    },
    {
      "title": "Zeta Global: The Shares Have Doubled, And I Remain Bullish",
      "url": "https://seekingalpha.com/article/4953208-zeta-global-the-shares-have-doubled-and-i-remain-bullish",
      "source": "Seeking Alpha",
      "date": "2026-10-10 09:00:00",
      "summary": "Zeta Global delivered its 20th consecutive beat-and-raise quarter, posting first-ever positive GAAP net income and accelerating revenue, margin, and FCF growth. ZETA raised full-year 2026 guidance across revenue, adjusted EBITDA, FCF, and GAAP EPS, with operating metrics and cust",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-the-shares-have-doubled-and-i-remain-20261010.jpg"
    },
    {
      "title": "Catherine Zeta-Jones finally puts her Welsh accent to work in show 'Kill Jackie'",
      "url": "https://www.reuters.com/lifestyle/catherine-zeta-jones-finally-puts-her-welsh-accent-work-show-kill-jackie-2026-10-09/",
      "source": "Reuters",
      "date": "2026-10-09T21:28:13Z",
      "summary": "LOS ANGELES, Oct 9 (Reuters) - It was not until Catherine Zeta-Jones began working on the Prime Video series \"Kill Jackie\" that she had an epiphany: for the first time in her career, she would be playing a character with a Welsh accent, matching her own.\n\n\"Jackie Price is Welsh. ",
      "image": "https://www.reuters.com/resizer/v2/UKJA2ACB2ZJMJNHKXAV4EFSXOY.jpg?auth=a684158762c22d0470cbe9c26b3094431dcdc7a947f2dc884517f127535d2835&height=1005&width=1920&quality=80&smart=true"
    },
    {
      "title": "Essay | Why Fraternities Are So Hard to Reform",
      "url": "https://www.wsj.com/us-news/education/cornell-fraternities-greek-life-8859a4e9",
      "source": "The Wall Street Journal",
      "date": "2026-10-09T21:09:00Z",
      "summary": "It isn't the first time the public has demanded accountability. Every few years there is another headline-making case of fraternity misbehavior: a hazing death, a rape case or sometimes, the odd cocaine ring.\n\nBut banning fraternities from universities often doesn't fix these pro",
      "image": "https://images.wsj.net/im-58787274/social"
    },
    {
      "title": "DA Davidson reiterates Zeta Global stock Buy rating on agency growth By Investing.com",
      "url": "https://www.investing.com/news/analyst-ratings/da-davidson-reiterates-zeta-global-stock-buy-rating-on-agency-growth-93CH-4941412",
      "source": "Investing.com",
      "date": "2026-10-09T14:42:45Z",
      "summary": "Investing.com - DA Davidson reiterated a Buy rating and $38.00 price target on Zeta Global Holdings Corp (NYSE:ZETA).\n\nAnalyst Clark Wright noted that attendance at Zeta Live 2026 reached approximately 3,000 participants, up roughly 100% year-over-year. Conversations with company",
      "image": "https://content-media.investing.com/news/moved_LYNXMPEM3T1AG_1200_L.jpg"
    },
    {
      "title": "Truist raises Zeta Global stock price target on AI platform shift By Investing.com",
      "url": "https://www.investing.com/news/analyst-ratings/truist-raises-zeta-global-stock-price-target-on-ai-platform-shift-93CH-4941372",
      "source": "Investing.com",
      "date": "2026-10-09T14:18:45Z",
      "summary": "Investing.com - Truist Securities raised its price target on Zeta Global Holdings Corp (NYSE:ZETA) to $38 from $30 on Wednesday while maintaining a Buy rating. The stock currently trades at $33.54, near its 52-week high of $34.80, following a remarkable 116% surge over the past s",
      "image": "https://content-media.investing.com/news/moved_LYNXMPEM3T1AG_1200_L.jpg"
    },
    {
      "title": "Needham raises Zeta Global stock price target on AI demand outlook By Investing.com",
      "url": "https://www.investing.com/news/analyst-ratings/needham-raises-zeta-global-stock-price-target-on-ai-demand-outlook-93CH-4941001",
      "source": "Investing.com",
      "date": "2026-10-09T12:02:42Z",
      "summary": "Investing.com - Needham raised its price target on Zeta Global Holdings Corp (NYSE:ZETA) to $40 from $30 on Wednesday while maintaining a Buy rating on the shares. The stock has surged 116% over the past six months and is currently trading near its 52-week high of $34.80, reflect",
      "image": "https://content-media.investing.com/news/moved_LYNXMPEM3Q0V4_1200_L.jpg"
    },
    {
      "title": "Zeta Global: An AI Comeback Story, Accelerating Organic Growth Amid M&A (Downgrade)",
      "url": "https://seekingalpha.com/article/4953152-zeta-global-an-ai-comeback-story-accelerating-organic-growth-amid-m-and-a-downgrade",
      "source": "Seeking Alpha",
      "date": "2026-10-09 14:57:37",
      "summary": "Zeta Global has rebounded sharply in 2026, up 62% YTD, driven by strong execution and strategic acquisitions. Q2 results exceeded expectations with $443 million in revenue and 20.7% margin, marking the 20th consecutive beat-and-raise quarter. I'm downgrading to a \"Buy\" rating but",
      "image": "https://images.financialmodelingprep.com/news/zeta-global-an-ai-comeback-story-accelerating-organic-growth-20261009.jpg"
    }
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