ELF — e.l.f. Beauty, Inc.

Summary

Table of Contents

Company

Data:

{
  "symbol": "ELF",
  "price": 99.6,
  "marketCap": 5870129284,
  "beta": 2.389,
  "lastDividend": 0,
  "range": "48.82-150.99",
  "change": 7.09,
  "changePercentage": 7.66404,
  "volume": 1831099,
  "averageVolume": 3225829,
  "companyName": "e.l.f. Beauty, Inc.",
  "currency": "USD",
  "cik": "0001600033",
  "isin": "US26856L1035",
  "cusip": "26856L103",
  "exchangeFullName": "New York Stock Exchange",
  "exchange": "NYSE",
  "industry": "Household & Personal Products",
  "website": "https://www.elfbeauty.com",
  "description": "e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide. The company offers eye, lip, face, paw, and skin care products. It offers products under the e.l.f. Cosmetics, e.l.f. Skin, Well People, Naturium, and Keys Soulcare brand names. The company sells its products through national and international retailer and direct-to-consumer through its e-commerce channel. e.l.f. Beauty, Inc. was formerly known as J.A. Cosmetics Holdings, Inc. and changed its name to e.l.f. Beauty, Inc. in April 2016. The company was founded in 2004 and is headquartered in Oakland, California.",
  "ceo": "Tarang Amin",
  "sector": "Consumer Defensive",
  "country": "US",
  "fullTimeEmployees": "849",
  "phone": "510 778 7787",
  "address": "570 10th Street",
  "city": "Oakland",
  "state": "CA",
  "zip": "94607",
  "image": "https://images.financialmodelingprep.com/symbol/ELF.png",
  "ipoDate": "2016-09-22",
  "defaultImage": false,
  "isEtf": false,
  "isActivelyTrading": true,
  "isAdr": false,
  "isFund": false
}

Price / Quote

Data:

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  "symbol": "ELF",
  "name": "e.l.f. Beauty, Inc.",
  "price": 99.6,
  "changePercentage": 7.66404,
  "change": 7.09,
  "volume": 1831099,
  "dayLow": 94.555,
  "dayHigh": 99.76,
  "yearHigh": 150.99,
  "yearLow": 48.82,
  "marketCap": 5870129284,
  "priceAvg50": 76.3952,
  "priceAvg200": 75.23745,
  "exchange": "NYSE",
  "open": 96,
  "previousClose": 92.51,
  "timestamp": 1787163541,
  "chart_vwap_daily": [
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    {
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    "streak_days": 1
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}

Volume

Data:

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  "volume": 1831099,
  "avgVolume": 3225829,
  "short_ratio": [
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      "symbol": "ELF",
      "file_date": "2026-08-18",
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      "short_exempt_volume": 1105,
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      "short_volume_ratio": 0.482,
      "signal": "Neutral"
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  ],
  "volume_profile": {
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    ],
    "sessions": 20
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}

Fundamentals

Data:

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  "symbol": "ELF",
  "marketCap": 5870129284,
  "enterpriseValueTTM": 6447543284,
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  "evToEBITDATTM": 29.05948098470303,
  "netDebtToEBITDATTM": 2.60244102508631,
  "currentRatioTTM": 2.5464999881536237,
  "incomeQualityTTM": 4.9817635808475655,
  "grahamNumberTTM": 21.1693764713727,
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  "dividendPaidAndCapexCoverageRatioTTM": 17.690974084003575,
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    "balance_sheet": [
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        "netPreferredStockIssuance": 0,
        "netDividendsPaid": 0,
        "commonDividendsPaid": 0,
        "preferredDividendsPaid": 0,
        "otherFinancingActivities": -6891000,
        "netCashProvidedByFinancingActivities": 533919000,
        "effectOfForexChangesOnCash": -189000,
        "netChangeInCash": 140993000,
        "cashAtEndOfPeriod": 289685000,
        "cashAtBeginningOfPeriod": 148692000,
        "operatingCashFlow": 212511000,
        "capitalExpenditure": -22449000,
        "freeCashFlow": 190062000,
        "incomeTaxesPaid": 0,
        "interestPaid": 0
      }
    ]
  }
}

Technical

Data:

{
  "price": 99.2789,
  "rsi": 70.0408871046747,
  "sma20": 88.355445,
  "sma50": 77.33517799999998,
  "sma200": 75.11829449999999,
  "adx": 37.04023815322224,
  "atr": 4.79,
  "atr_pct": 4.82,
  "high_52w": 218,
  "low_52w": 21.05,
  "structure": {
    "ema8": 93.70489608976979,
    "ema21": 88.52234791136107,
    "ema50": 80.15215908153958,
    "ema200": 79.87503913693197,
    "checks": {
      "price_above_all": true,
      "ema_stacked": true,
      "ema21_rising": true,
      "ema50_rising": true,
      "adx_over_30": true,
      "higher_highs_lows": true,
      "near_21ema": false
    },
    "dist_21ema_pct": 12.2,
    "macd": {
      "macd": 5.438,
      "signal": 5.356,
      "histogram": 0.082
    },
    "bollinger": {
      "mid": 88.36,
      "upper": 101.64,
      "lower": 75.07,
      "width_pct": 30.07
    },
    "crossover": {
      "fresh_cross": false,
      "pre_compressed": false,
      "held_above_21": true,
      "candles_since": 47,
      "intraday_support": false
    },
    "momentum": {
      "roc10": 14.9,
      "checks": {
        "roc_over_5": true,
        "rsi_in_band": true,
        "macd_expanding": true,
        "top_quartile_3d": false,
        "no_big_down": true,
        "near_high": true
      },
      "volume": {
        "rvol": 0.71,
        "checks": {
          "rvol_over_2": false,
          "up_vol_beats_down": true,
          "obv_new_high": false,
          "surge_day": false,
          "pullback_declining_vol": false,
          "last_up_beats_down": true
        }
      }
    },
    "relative_strength": {
      "sector": "Consumer Defensive",
      "sector_etf": "XLP",
      "sector_etf_ret10d": 0.25,
      "checks": {
        "beats_spy_all": true,
        "beats_sector_10d": true,
        "rs_line_at_high": true,
        "sector_top3": false
      }
    },
    "commodity": {},
    "universe": {
      "checks": {
        "price_over_20": true,
        "avg_vol_over_2m": true,
        "mcap_over_1b": true,
        "no_earnings_7d": true,
        "not_lev_etf_spac": true,
        "bidask_spread": null,
        "dollar_vol_over_10m": true
      },
      "avg_dollar_vol": 321292568.4,
      "avg_vol": 3225829
    },
    "options": {
      "checks": {
        "call_vol_2x": true,
        "ivr_under_40": true,
        "iv_contracting": false,
        "oi_calls_above_price": true
      },
      "vals": {
        "call_vol_mult": 3.6,
        "iv_rank": 14.0
      }
    }
  }
}

Levels & Bars

Data:

{
  "prior_day": {
    "high": 99.76,
    "low": 94.56,
    "close": 99.55,
    "date": "2026-08-19"
  },
  "woodie_pivots": {
    "PP": 98.35,
    "R1": 102.15,
    "S1": 96.95,
    "R2": 103.56,
    "S2": 93.15
  },
  "swing": {
    "high_20d": 99.76,
    "low_20d": 74.23,
    "high_60d": 99.76,
    "low_60d": 48.82
  },
  "orb": {
    "high": 98,
    "low": 94.56,
    "date": "2026-08-19"
  },
  "vwap": 97.63,
  "volume_profile": {
    "poc": 82.94,
    "vah": 94.67,
    "val": 79.03,
    "sessions": 20
  },
  "premarket": {
    "date": "2026-08-19",
    "high": 95,
    "low": 92.66,
    "last": 95,
    "volume": 5517,
    "gap_pct": 2.69,
    "path": "07:25 93.75 -> 08:10 93.20 -> 08:20 93.73 -> 08:35 93.67 -> 09:20 94.43 -> 09:25 95.00",
    "bars": 10,
    "last_bar_et": "09:25"
  },
  "recent_daily": [
    {
      "d": "2026-07-16",
      "o": 75.46,
      "h": 77.76,
      "l": 74.12,
      "c": 74.49,
      "v": 2009343.195206
    },
    {
      "d": "2026-07-17",
      "o": 73.25,
      "h": 75.53,
      "l": 72.165,
      "c": 73.69,
      "v": 2127073.683834
    },
    {
      "d": "2026-07-20",
      "o": 73.47,
      "h": 80,
      "l": 73.235,
      "c": 79.65,
      "v": 3197558.827492
    },
    {
      "d": "2026-07-21",
      "o": 77.91,
      "h": 80.47,
      "l": 76.58,
      "c": 79.9,
      "v": 2754923.598576
    },
    {
      "d": "2026-07-22",
      "o": 80.8,
      "h": 81.5,
      "l": 78.3415,
      "c": 79.03,
      "v": 1970088.342982
    },
    {
      "d": "2026-07-23",
      "o": 77.22,
      "h": 78.765,
      "l": 75.305,
      "c": 76.15,
      "v": 2086331.427204
    },
    {
      "d": "2026-07-24",
      "o": 75.67,
      "h": 77.5,
      "l": 74.23,
      "c": 77.36,
      "v": 1751150.107764
    },
    {
      "d": "2026-07-27",
      "o": 78.8,
      "h": 84.105,
      "l": 78.77,
      "c": 84.01,
      "v": 2439925.799923
    },
    {
      "d": "2026-07-28",
      "o": 84.4,
      "h": 86.91,
      "l": 82.915,
      "c": 84.1,
      "v": 2605545.237226
    },
    {
      "d": "2026-07-29",
      "o": 82.2,
      "h": 84.52,
      "l": 80.835,
      "c": 80.9,
      "v": 1898804.872454
    },
    {
      "d": "2026-07-30",
      "o": 79.065,
      "h": 83.28,
      "l": 78,
      "c": 82.26,
      "v": 1741302.070671
    },
    {
      "d": "2026-07-31",
      "o": 81.9,
      "h": 84.11,
      "l": 81.88,
      "c": 82.89,
      "v": 1672720.623004
    },
    {
      "d": "2026-08-03",
      "o": 85.18,
      "h": 86.9,
      "l": 82.21,
      "c": 82.64,
      "v": 2548533.379549
    },
    {
      "d": "2026-08-04",
      "o": 82.83,
      "h": 89.39,
      "l": 82.55,
      "c": 87.84,
      "v": 4474783.706258
    },
    {
      "d": "2026-08-05",
      "o": 88.83,
      "h": 90.36,
      "l": 86.28,
      "c": 86.37,
      "v": 5101532.105342
    },
    {
      "d": "2026-08-06",
      "o": 89.35,
      "h": 96.12,
      "l": 88.52,
      "c": 92.31,
      "v": 5702773.622149
    },
    {
      "d": "2026-08-07",
      "o": 92.31,
      "h": 99.49,
      "l": 91.3501,
      "c": 98.49,
      "v": 4488664.404467
    },
    {
      "d": "2026-08-10",
      "o": 97.5,
      "h": 97.67,
      "l": 92.4201,
      "c": 95.24,
      "v": 2587528.443747
    },
    {
      "d": "2026-08-11",
      "o": 94.81,
      "h": 95.6699,
      "l": 93.64,
      "c": 94.99,
      "v": 1839605.903826
    },
    {
      "d": "2026-08-12",
      "o": 94.05,
      "h": 94.8,
      "l": 92.6,
      "c": 92.62,
      "v": 1854859.747414
    },
    {
      "d": "2026-08-13",
      "o": 92.32,
      "h": 93.34,
      "l": 90.5,
      "c": 92.05,
      "v": 1597736.373489
    },
    {
      "d": "2026-08-14",
      "o": 91.61,
      "h": 94.5,
      "l": 91.17,
      "c": 91.44,
      "v": 1783043.561127
    },
    {
      "d": "2026-08-17",
      "o": 90.54,
      "h": 95.1,
      "l": 89.38,
      "c": 93.66,
      "v": 1665350.758701
    },
    {
      "d": "2026-08-18",
      "o": 93.44,
      "h": 94.179,
      "l": 92.38,
      "c": 92.51,
      "v": 1023238.563393
    },
    {
      "d": "2026-08-19",
      "o": 96,
      "h": 99.76,
      "l": 94.555,
      "c": 99.5487,
      "v": 1830997.784891
    }
  ]
}

Analyst Ratings

Data:

{
  "estimates": [
    {
      "symbol": "ELF",
      "date": "2031-03-31",
      "revenueLow": 2481737021,
      "revenueHigh": 2647351417,
      "revenueAvg": 2563000000,
      "ebitdaLow": 357441863,
      "ebitdaHigh": 381295123,
      "ebitdaAvg": 369146081,
      "ebitLow": 252711074,
      "ebitHigh": 269575307,
      "ebitAvg": 260985945,
      "netIncomeLow": 312408820,
      "netIncomeHigh": 339780522,
      "netIncomeAvg": 325839460,
      "sgaExpenseLow": 1438963425,
      "sgaExpenseHigh": 1534990142,
      "sgaExpenseAvg": 1486081413,
      "epsAvg": 5.49,
      "epsHigh": 5.72489,
      "epsLow": 5.26371,
      "numAnalystsRevenue": 1,
      "numAnalystsEps": 1
    },
    {
      "symbol": "ELF",
      "date": "2030-03-31",
      "revenueLow": 2327245913,
      "revenueHigh": 2482550614,
      "revenueAvg": 2403450174,
      "ebitdaLow": 335190678,
      "ebitdaHigh": 357559044,
      "ebitdaAvg": 346166294,
      "ebitLow": 236979506,
      "ebitHigh": 252793920,
      "ebitAvg": 244739257,
      "netIncomeLow": 282249381,
      "netIncomeHigh": 306978163,
      "netIncomeAvg": 294383192,
      "sgaExpenseLow": 1349386225,
      "sgaExpenseHigh": 1439435163,
      "sgaExpenseAvg": 1393571061,
      "epsAvg": 4.96,
      "epsHigh": 5.17221,
      "epsLow": 4.75556,
      "numAnalystsRevenue": 2,
      "numAnalystsEps": 1
    },
    {
      "symbol": "ELF",
      "date": "2029-03-31",
      "revenueLow": 2109538848,
      "revenueHigh": 2413417254,
      "revenueAvg": 2294704504,
      "ebitdaLow": 303834568,
      "ebitdaHigh": 347601842,
      "ebitdaAvg": 330503775,
      "ebitLow": 214810765,
      "ebitHigh": 245754188,
      "ebitAvg": 233665869,
      "netIncomeLow": 247786368,
      "netIncomeHigh": 269495941,
      "netIncomeAvg": 251387980,
      "sgaExpenseLow": 1223155080,
      "sgaExpenseHigh": 1399350184,
      "sgaExpenseAvg": 1330518030,
      "epsAvg": 4.35438,
      "epsHigh": 4.54068,
      "epsLow": 4.1749,
      "numAnalystsRevenue": 4,
      "numAnalystsEps": 1
    },
    {
      "symbol": "ELF",
      "date": "2028-03-31",
      "revenueLow": 2038260505,
      "revenueHigh": 2239963367,
      "revenueAvg": 2112572086,
      "ebitdaLow": 293568426,
      "ebitdaHigh": 322619469,
      "ebitdaAvg": 304271442,
      "ebitLow": 207552612,
      "ebitHigh": 228091672,
      "ebitAvg": 215119634,
      "netIncomeLow": 211172459,
      "netIncomeHigh": 235395566,
      "netIncomeAvg": 223351110,
      "sgaExpenseLow": 1181826395,
      "sgaExpenseHigh": 1298777965,
      "sgaExpenseAvg": 1224913816,
      "epsAvg": 3.81962,
      "epsHigh": 3.96613,
      "epsLow": 3.558,
      "numAnalystsRevenue": 14,
      "numAnalystsEps": 10
    }
  ],
  "price_target": {
    "symbol": "ELF",
    "targetHigh": 121,
    "targetLow": 59,
    "targetConsensus": 90.09,
    "targetMedian": 100
  },
  "ratings": {
    "symbol": "ELF",
    "rating": "C+",
    "overallScore": 2,
    "discountedCashFlowScore": 3,
    "returnOnEquityScore": 2,
    "returnOnAssetsScore": 3,
    "debtToEquityScore": 2,
    "priceToEarningsScore": 1,
    "priceToBookScore": 2
  },
  "grades": [
    {
      "symbol": "ELF",
      "date": "2026-08-10",
      "gradingCompany": "TD Cowen",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "Piper Sandler",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "Bernstein",
      "previousGrade": "Outperform",
      "newGrade": "Outperform",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "Evercore ISI Group",
      "previousGrade": "In Line",
      "newGrade": "In Line",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "B. Riley Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-06",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-08-05",
      "gradingCompany": "Bernstein",
      "previousGrade": "Market Perform",
      "newGrade": "Outperform",
      "action": "upgrade"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-28",
      "gradingCompany": "Jefferies",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-21",
      "gradingCompany": "TD Cowen",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-17",
      "gradingCompany": "Canaccord Genuity",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-16",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-16",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-14",
      "gradingCompany": "Raymond James",
      "previousGrade": "Strong Buy",
      "newGrade": "Strong Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-07-14",
      "gradingCompany": "Citigroup",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-26",
      "gradingCompany": "B. Riley Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "Canaccord Genuity",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "Morgan Stanley",
      "previousGrade": "Equal Weight",
      "newGrade": "Equal Weight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "Piper Sandler",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "Jefferies",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-21",
      "gradingCompany": "B of A Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-19",
      "gradingCompany": "Piper Sandler",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-18",
      "gradingCompany": "Canaccord Genuity",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-05-01",
      "gradingCompany": "Morgan Stanley",
      "previousGrade": "Overweight",
      "newGrade": "Equal Weight",
      "action": "downgrade"
    },
    {
      "symbol": "ELF",
      "date": "2026-04-28",
      "gradingCompany": "Baird",
      "previousGrade": "Outperform",
      "newGrade": "Outperform",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-04-17",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-04-15",
      "gradingCompany": "Citigroup",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-04-10",
      "gradingCompany": "B of A Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-04-07",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-03-30",
      "gradingCompany": "Deutsche Bank",
      "previousGrade": "Hold",
      "newGrade": "Hold",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-02-09",
      "gradingCompany": "TD Cowen",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-02-05",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-02-05",
      "gradingCompany": "Citigroup",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-02-05",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-01-21",
      "gradingCompany": "TD Cowen",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2026-01-14",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-12-22",
      "gradingCompany": "Piper Sandler",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-12-18",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-07",
      "gradingCompany": "Goldman Sachs",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "Jefferies",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "Piper Sandler",
      "previousGrade": "Overweight",
      "newGrade": "Neutral",
      "action": "downgrade"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "Canaccord Genuity",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-11-06",
      "gradingCompany": "Baird",
      "previousGrade": "Outperform",
      "newGrade": "Outperform",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-28",
      "gradingCompany": "Jefferies",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-21",
      "gradingCompany": "Canaccord Genuity",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-20",
      "gradingCompany": "Raymond James",
      "previousGrade": "Strong Buy",
      "newGrade": "Strong Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-10",
      "gradingCompany": "JP Morgan",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-08",
      "gradingCompany": "UBS",
      "previousGrade": "Neutral",
      "newGrade": "Neutral",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-08",
      "gradingCompany": "Morgan Stanley",
      "previousGrade": "Overweight",
      "newGrade": "Overweight",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-10-02",
      "gradingCompany": "Goldman Sachs",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-09-17",
      "gradingCompany": "B of A Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-09-10",
      "gradingCompany": "B. Riley Securities",
      "previousGrade": "Buy",
      "newGrade": "Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-09-08",
      "gradingCompany": "Raymond James",
      "previousGrade": "Strong Buy",
      "newGrade": "Strong Buy",
      "action": "maintain"
    },
    {
      "symbol": "ELF",
      "date": "2025-09-02",
      "gradingCompany": "Deutsche Bank",
      "previousGrade": "Buy",
      "newGrade": "Hold",
      "action": "downgrade"
    }
  ]
}

News

Data:

[
  {
    "title": "e.l.f. Beauty shares are trading higher after Canaccord Genuity maintained its Buy rating on the stock and raised its price target from $97 to $110.",
    "url": "https://www.benzinga.com/wiim/26/08/61312009/e-l-f-beauty-shares-are-trading-higher-after-canaccord-genuity-maintained-its-buy-rating-stock-and-r",
    "source": "benzinga",
    "date": "2026-08-19T18:16:08.878000+00:00",
    "summary": "",
    "image": ""
  },
  {
    "title": "Canaccord Genuity Maintains Buy on e.l.f. Beauty, Raises Price Target to $110",
    "url": "https://www.benzinga.com/news/26/08/61311123/canaccord-genuity-maintains-buy-e-l-f-beauty-raises-price-target-110",
    "source": "benzinga",
    "date": "2026-08-19T17:52:44.017000+00:00",
    "summary": "Canaccord Genuity  analyst Susan Anderson   maintains e.l.f. Beauty (NYSE:ELF) with a Buy and raises the price target from $97 to $110.",
    "image": ""
  },
  {
    "title": "e.l.f. Cosmetics Answers Community Demand with the Return of Pickle-Inspired Glow Reviver Melting Lip Balms",
    "url": "https://www.gurufocus.com/news/9042204/elf-cosmetics-answers-community-demand-with-the-return-of-pickleinspired-glow-reviver-melting-lip-balms",
    "source": "GuruFocus",
    "date": "2026-08-19 01:00:00",
    "summary": "e.l.f. Cosmetics, a brand from e.l.f. Beauty (NYSE: ELF), is bringing back the highly demanded pickle-inspired Glow Reviver Melting Lip Balm in three limited-ed",
    "image": "https://images.financialmodelingprep.com/news/elf-cosmetics-answers-community-demand-with-the-return-of-20260819.png"
  },
  {
    "title": "Did e.l.f. Beauty, Inc. Insiders Breach their Fiduciary Duties to Shareholders?",
    "url": "https://www.prnewswire.com/news-releases/did-elf-beauty-inc-insiders-breach-their-fiduciary-duties-to-shareholders-302852481.html",
    "source": "PRNewsWire",
    "date": "2026-08-17 03:00:00",
    "summary": "Shareholders are encouraged to contact the firm to discuss their rights and options at no cost or obligation. We would handle any matter on a contingent fee basis, whereby you would not be responsible for out-of-pocket payment of our legal fees or expenses.",
    "image": "https://images.financialmodelingprep.com/news/did-elf-beauty-inc-insiders-breach-their-fiduciary-duties-20260817.jpg"
  },
  {
    "title": "E-L Financial (TSE:ELF) Stock Passes Above Fifty Day Moving Average   \u2013 What\u2019s Next?",
    "url": "https://www.defenseworld.net/2026/08/14/e-l-financial-tseelf-stock-passes-above-fifty-day-moving-average-whats-next.html",
    "source": "Defense World",
    "date": "2026-08-14 03:43:33",
    "summary": "E-L Financial Co. Limited (TSE: ELF - Get Free Report)'s stock price crossed above its fifty day moving average during trading on Thursday. The stock has a fifty day moving average of C$17.00 and traded as high as C$17.92. E-L Financial shares last traded at C$17.75, with a volum",
    "image": "https://images.financialmodelingprep.com/news/el-financial-tseelf-stock-passes-above-fifty-day-moving-20260814.png"
  },
  {
    "title": "ELF Raises Fiscal 2027 Outlook as Rhode and Global Growth Accelerate",
    "url": "https://www.zacks.com/stock/news/2974510/elf-raises-fiscal-2027-outlook-as-rhode-and-global-growth-accelerate?cid=CS-STOCKNEWSAPI-FT-analyst_blog_plus|zer_report_insights-2974510",
    "source": "Zacks Investment Research",
    "date": "2026-08-13 13:16:12",
    "summary": "ELF raises its fiscal 2027 outlook as Rhode outperforms expectations, international sales surge and global expansion adds growth runway.",
    "image": "https://images.financialmodelingprep.com/news/elf-raises-fiscal-2027-outlook-as-rhode-and-global-20260813.jpg"
  },
  {
    "title": "Is ELF Stock a Buy as Growth Accelerates but Valuation Stays Rich?",
    "url": "https://www.zacks.com/stock/news/2974423/is-elf-stock-a-buy-as-growth-accelerates-but-valuation-stays-rich?cid=CS-STOCKNEWSAPI-FT-analyst_blog_plus|zer_report_insights-2974423",
    "source": "Zacks Investment Research",
    "date": "2026-08-13 12:36:04",
    "summary": "ELF's faster portfolio growth, Rhode momentum and raised fiscal 2027 outlook strengthen its case, but premium valuation and core-brand softness raise execution risks.",
    "image": "https://images.financialmodelingprep.com/news/is-elf-stock-a-buy-as-growth-accelerates-but-20260813.jpg"
  },
  {
    "title": "ELF Jumps 18.8% in a Week Amid Rhode Growth and Stronger Guidance",
    "url": "https://www.zacks.com/stock/news/2974358/elf-jumps-18-8-in-a-week-amid-rhode-growth-and-stronger-guidance?cid=CS-STOCKNEWSAPI-FT-analyst_blog_plus|zer_report_insights-2974358",
    "source": "Zacks Investment Research",
    "date": "2026-08-13 11:45:18",
    "summary": "ELF's 18.8% weekly surge is backed by Rhode growth, stronger guidance and global expansion, though core softness and a premium valuation raise execution stakes.",
    "image": "https://images.financialmodelingprep.com/news/elf-jumps-188-in-a-week-amid-rhode-growth-20260813.jpg"
  },
  {
    "title": "Why e.l.f. Beauty (ELF) is a Top Momentum Stock for the Long-Term",
    "url": "https://www.zacks.com/stock/news/2973482/why-e-l-f-beauty-elf-is-a-top-momentum-stock-for-the-long-term?cid=CS-STOCKNEWSAPI-FT-fundamental_analysis|zacks_education_momentum_score-2973482",
    "source": "Zacks Investment Research",
    "date": "2026-08-12 10:51:09",
    "summary": "Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.",
    "image": "https://images.financialmodelingprep.com/news/why-elf-beauty-elf-is-a-top-momentum-stock-20260812.jpg"
  },
  {
    "title": "E.L.F. Beauty: There Is Room For Growth, But Rhode Is The Sole Driver",
    "url": "https://seekingalpha.com/article/4935300-elf-beauty-there-is-room-for-growth-but-rhode-is-the-sole-driver",
    "source": "Seeking Alpha",
    "date": "2026-08-12 09:08:10",
    "summary": "e.l.f. Beauty delivered over 30% sales growth and strong margin expansion, marking its 30th consecutive quarter of net sales growth. Growth was driven entirely by pricing and the rhode brand, with core business experiencing high single-digit organic decline. ELF's debt load more ",
    "image": "https://images.financialmodelingprep.com/news/elf-beauty-there-is-room-for-growth-but-rhode-20260812.jpg"
  },
  {
    "title": "Baillie Gifford Trims e.l.f. Beauty Inc (ELF) Stake -- Shares Still 43% Undervalued on GF Value",
    "url": "https://www.gurufocus.com/news/9023040/baillie-gifford-trims-elf-beauty-inc-elf-stake-shares-still-43-undervalued-on-gf-value",
    "source": "GuruFocus",
    "date": "2026-08-10 20:32:00",
    "summary": "On June 30, 2026, Baillie Gifford (Trades, Portfolio) executed a reduction of 139,253 shares in e.l.f. Beauty Inc (NYSE: ELF) at a traded price of $74 per share",
    "image": "https://images.financialmodelingprep.com/news/baillie-gifford-trims-elf-beauty-inc-elf-stake-shares-20260810.png"
  },
  {
    "title": "Rhode Is Fueling e.l.f.'s Latest Surge. Is It Time to Jump In?",
    "url": "https://www.fool.com/investing/2026/08/09/rhode-is-fueling-elfs-latest-surge-is-it-time-to-j/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-08-09T09:20:00Z",
    "summary": "e.l.f. Beauty reported strong fiscal Q1 results with 36% revenue growth to $479.4M, driven by its Rhode brand acquisition which contributed $160M in sales. The company raised full-year guidance and is expanding Rhode's distribution through Sephora and international markets while ",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F882465%2Felf.png&w=1200&op=resize"
  },
  {
    "title": "Rhode Is Fueling e.l.f.'s Latest Surge.",
    "url": "https://www.fool.com/investing/2026/08/09/rhode-is-fueling-elfs-latest-surge-is-it-time-to-j/",
    "source": "The Motley Fool",
    "date": "2026-08-09 05:20:00",
    "summary": "E.l.f. is seeing strong growth led by Rhodes. The company still has several other growth levers to pull to keep its momentum going.",
    "image": "https://images.financialmodelingprep.com/news/rhode-is-fueling-elfs-latest-surge-20260809.jpg"
  },
  {
    "title": "e.l.f. Beauty Q1 Earnings Call Highlights",
    "url": "https://www.marketbeat.com/instant-alerts/elf-beauty-q1-earnings-call-highlights-2026-08-08/",
    "source": "MarketBeat",
    "date": "2026-08-08 02:04:08",
    "summary": "e.l.f. Beauty NYSE: ELF reported first-quarter fiscal 2027 net sales growth of 36%, marking its 30th consecutive quarter of sales growth, as strong performance from Rhode and international markets helped offset a decline in organic unit volumes.",
    "image": "https://images.financialmodelingprep.com/news/elf-beauty-q1-earnings-call-highlights-20260808.jpg"
  },
  {
    "title": "Elf Beauty Expands Into Hair Care Products",
    "url": "https://www.youtube.com/watch?v=YME378hn4_w",
    "source": "Bloomberg Markets and Finance",
    "date": "2026-08-06 15:40:48",
    "summary": "Elf Beauty Chief Executive Officer Tarang Amin says the company is excited about expanding into hair care products. It launched a new partnership with Target in June.",
    "image": "https://images.financialmodelingprep.com/news/elf-beauty-expands-into-hair-care-products-20260806.jpg"
  },
  {
    "title": "E.l.f. Beauty Turns Tariff Windfall Into Global Growth Strategy",
    "url": "https://www.forbes.com/sites/markfaithfull/2026/08/06/elf-beauty-turns-tariff-windfall-into-global-growth-strategy/",
    "source": "Forbes",
    "date": "2026-08-06 14:00:22",
    "summary": "E.l.f. Beauty has delivered another quarter of blockbuster growth, but the biggest surprise in its latest earnings wasn't just the strength of sales, it was how the cosmetics company plans to deploy an unexpected $50 million windfall from tariff refunds to strengthen its position",
    "image": "https://images.financialmodelingprep.com/news/elf-beauty-turns-tariff-windfall-into-global-growth-strategy-20260806.jpg"
  },
  {
    "title": "e.l.f. Beauty Q1 Earnings Beat on Rhode Strength, Outlook Raised",
    "url": "https://www.zacks.com/stock/news/2970115/e-l-f-beauty-q1-earnings-beat-on-rhode-strength-outlook-raised?cid=CS-STOCKNEWSAPI-FT-analyst_blog|earnings_article-2970115",
    "source": "Zacks Investment Research",
    "date": "2026-08-06 12:06:04",
    "summary": "e.l.f. Beauty tops Q1 estimates as Rhode delivers $160 million in sales, international revenues jump 61%, and fiscal 2027 guidance is raised.",
    "image": "https://images.financialmodelingprep.com/news/elf-beauty-q1-earnings-beat-on-rhode-strength-outlook-20260806.jpg"
  },
  {
    "title": "Why e.l.f. Beauty Stock Jumped 32% in June",
    "url": "https://www.fool.com/investing/2026/07/05/why-elf-beauty-stock-jumped-32-in-june/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-07-05T17:24:27Z",
    "summary": "e.l.f. Beauty stock surged 32% in June driven by anticipated tariff refunds of $58.5 million and the launch of a new hair care product line that generated 96% positive social media sentiment. The company continues to gain market share in cosmetics and skincare while maintaining s",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F877514%2Fperson-in-a-store-trying-makeup.jpg&w=1200&op=resize"
  },
  {
    "title": "These 3 Beaten-Down Growth Stocks Look Like Long-Term Comeback Candidates",
    "url": "https://www.fool.com/investing/2026/06/16/these-growth-stocks-long-term-comeback-candidates/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-06-16T09:15:00Z",
    "summary": "Three consumer-focused growth stocks trading at discounts due to near-term macro headwinds present attractive long-term buying opportunities. Chewy benefits from a loyal customer base in a large pet industry with strong earnings growth expectations. Cava Group shows resilience wi",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F874200%2Fstock-market-graph-and-currency.jpg&w=1200&op=resize"
  },
  {
    "title": "This Under-the-Radar Move Will Likely Drive e.l.f. Sales and Could Boost the Stock.",
    "url": "https://www.fool.com/investing/2026/06/10/under-radar-move-drive-elf-sales-boost-stock/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-06-10T18:04:00Z",
    "summary": "e.l.f. Beauty unveiled new summer products for its Rhode brand, including three new items and limited-edition offerings. The expansion of Rhode's product assortment, combined with founder Hailey Bieber's social media promotion and higher profit margins, could drive significant sa",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F873715%2Felf.png&w=1200&op=resize"
  },
  {
    "title": "Oil Jumps On Iran Strikes, Nasdaq 100 Falls On Hot Inflation: Stock Market Today",
    "url": "https://www.benzinga.com/markets/equities/26/06/53124067/oil-jumps-iran-strikes-tech-rout-drags-stocks-cpi-4-2-percent-markets-wednesday?utm_source=benzinga_taxonomy&utm_medium=rss_feed_free&utm_content=taxonomy_rss&utm_campaign=channel",
    "source": "Benzinga",
    "date": "2026-06-10T17:13:36Z",
    "summary": "U.S. stocks fell broadly on Wednesday as inflation surged to 4.2% year-over-year and renewed U.S.-Iran tensions in the Strait of Hormuz drove oil prices up 3.3%. Technology stocks led losses amid valuation concerns, while energy stocks rallied. The Nasdaq 100 dropped 1.4%, the S&",
    "image": "https://cdn.benzinga.com/cdn-cgi/image/width=1200,height=800,fit=crop/files/images/story/2026/06/10/Oil-Pump-Jacks-And-Refinery-Silhouettes-_0.jpeg"
  },
  {
    "title": "2 Growth Stocks Worth Buying Through the Volatility and Holding for a Lifetime",
    "url": "https://www.fool.com/investing/2026/06/05/2-growth-stocks-worth-buying-through-the-volatilit/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-06-05T13:05:00Z",
    "summary": "E.l.f. Beauty and Vita Coco are highlighted as durable growth stocks suitable for long-term holding. E.l.f. Beauty has delivered 29 consecutive quarters of double-digit net sales growth and is expanding through strategic brand acquisitions including Hailey Bieber's rhode brand. V",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F872249%2Fgettyimages-162742682.jpg&w=1200&op=resize"
  },
  {
    "title": "Why e.l.f. Beauty Stock Dropped13% in May",
    "url": "https://www.fool.com/investing/2026/06/04/why-elf-beauty-stock-dropped13-in-may/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-06-04T09:20:18Z",
    "summary": "e.l.f. Beauty stock fell 13% in May despite beating earnings expectations with 35% revenue growth and strong performance from its Rhode luxury brand acquisition. The decline was driven by uncertainty around tariff impacts, which management expects to improve in 2027. The stock tr",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F873070%2Fperson-putting-on-makeup.jpg&w=1200&op=resize"
  },
  {
    "title": "Is e.l.f. Beauty Stock a Buy as Rhode Drives Growth?",
    "url": "https://www.fool.com/investing/2026/05/24/is-elf-beauty-stock-a-buy-as-rhode-drives-growth/?source=iedfolrf0000001",
    "source": "The Motley Fool",
    "date": "2026-05-24T10:15:00Z",
    "summary": "e.l.f. Beauty reported strong Q4 fiscal 2026 revenue growth of 35% to $449.3 million, driven primarily by its Rhode acquisition which contributed $113 million and grew 80% during the fiscal year. However, the namesake e.l.f. brand faced headwinds with organic growth of only 1% an",
    "image": "https://g.foolcdn.com/image/?url=https%3A%2F%2Fg.foolcdn.com%2Feditorial%2Fimages%2F871257%2Felf.png&w=1200&op=resize"
  },
  {
    "title": "Overextended, e.l.f. Beauty Is Primed to Rebound in Back Half",
    "url": "https://www.investing.com/analysis/overextended-elf-beauty-is-primed-to-rebound-in-back-half-200680799",
    "source": "Investing.com",
    "date": "2026-05-22T12:33:00Z",
    "summary": "e.l.f. Beauty stock has fallen nearly 65% from late 2025 highs but shows signs of recovery potential. Despite tepid fiscal 2027 guidance reflecting intentional price markdowns, favorable test results showed a 22% price reduction led to 35% volume growth. Technical indicators, ana",
    "image": "https://i-invdn-com.investing.com/redesign/images/seo/investingcom_analysis_og.jpg"
  }
]

Calendar / Earnings

Data:

[
  {
    "symbol": "ELF",
    "date": "2026-11-04",
    "epsActual": null,
    "epsEstimated": 0.62,
    "revenueActual": null,
    "revenueEstimated": 466773100,
    "lastUpdated": "2026-08-19"
  },
  {
    "symbol": "ELF",
    "date": "2026-08-05",
    "epsActual": 1.75,
    "epsEstimated": 0.714,
    "revenueActual": 479373000,
    "revenueEstimated": 431204600,
    "lastUpdated": "2026-08-19"
  },
  {
    "symbol": "ELF",
    "date": "2026-05-20",
    "epsActual": 0.32,
    "epsEstimated": 0.2936,
    "revenueActual": 449292000,
    "revenueEstimated": 423058800,
    "lastUpdated": "2026-08-19"
  },
  {
    "symbol": "ELF",
    "date": "2026-02-04",
    "epsActual": 1.24,
    "epsEstimated": 0.73,
    "revenueActual": 489505000,
    "revenueEstimated": 461839200,
    "lastUpdated": "2026-05-04"
  },
  {
    "symbol": "ELF",
    "date": "2025-11-05",
    "epsActual": 0.68,
    "epsEstimated": 0.567,
    "revenueActual": 343936000,
    "revenueEstimated": 455793360,
    "lastUpdated": "2026-03-13"
  }
]

Short & Liquidity

Data:

{
  "borrow": [],
  "short_interest": [
    {
      "symbol": "ELF",
      "file_date": "",
      "error": "Symbol not found in FINRA biweekly file",
      "days_to_cover": null
    }
  ],
  "ftd": {
    "symbol": "ELF",
    "periods": [
      {
        "file_period": "202604a",
        "settlement_date": "20260409",
        "quantity_fails": 21,
        "price": 61.77
      },
      {
        "file_period": "202604b",
        "settlement_date": "20260430",
        "quantity_fails": 346,
        "price": 61.08
      },
      {
        "file_period": "202606a",
        "settlement_date": "20260610",
        "quantity_fails": 1414,
        "price": 55.67
      },
      {
        "file_period": "202606b",
        "settlement_date": "20260630",
        "quantity_fails": 10688,
        "price": 69.91
      },
      {
        "file_period": "202607a",
        "settlement_date": "20260710",
        "quantity_fails": 98,
        "price": 75.76
      },
      {
        "file_period": "202607b",
        "settlement_date": "20260730",
        "quantity_fails": 44,
        "price": 80.9
      }
    ],
    "trend": "rising",
    "trend_description": "FTD quantity increasing \u2014 settlement pressure building, potential squeeze precursor"
  }
}

Whales & Insiders

Data:

{
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    {
      "symbol": "ELF",
      "filingDate": "2026-08-06",
      "transactionDate": "2026-08-04",
      "reportingCik": "0001768965",
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      "reportingName": "MARCHISOTTO KORY",
      "typeOfOwner": "officer: See Remarks",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
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      "securitiesTransacted": 12173,
      "price": 88.0157,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000353/0001610717-26-000353-index.htm"
    },
    {
      "symbol": "ELF",
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      "transactionDate": "2026-07-01",
      "reportingCik": "0001927843",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 28699,
      "reportingName": "Hartnett Jennifer Catherine",
      "typeOfOwner": "officer: Chief Commercial Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 25357,
      "price": 80,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000318/0001610717-26-000318-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "M-Exempt",
      "securitiesOwned": 160660,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "A",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 50164,
      "price": 26.84,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 157360,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 3300,
      "price": 73.5924,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 156560,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 800,
      "price": 74.2594,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 155960,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 600,
      "price": 75.605,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 154860,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 1100,
      "price": 76.7555,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    },
    {
      "symbol": "ELF",
      "filingDate": "2026-07-02",
      "transactionDate": "2026-07-01",
      "reportingCik": "0001513988",
      "companyCik": "0001600033",
      "transactionType": "S-Sale",
      "securitiesOwned": 138760,
      "reportingName": "AMIN TARANG",
      "typeOfOwner": "director, officer: Chief Executive Officer",
      "acquisitionOrDisposition": "D",
      "directOrIndirect": "D",
      "formType": "4",
      "securitiesTransacted": 16100,
      "price": 78.2206,
      "securityName": "Common Stock, $0.01 par value",
      "url": "https://www.sec.gov/Archives/edgar/data/1600033/000161071726000316/0001610717-26-000316-index.htm"
    }
  ],
  "congress": [
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2025-08-13",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Spouse",
      "assetDescription": "e.l.f. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://efdsearch.senate.gov/search/view/ptr/5b2ca943-b150-4679-92d0-843c127e6064/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2025-08-13",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Self",
      "assetDescription": "e.l.f. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://efdsearch.senate.gov/search/view/ptr/5b2ca943-b150-4679-92d0-843c127e6064/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2025-08-12",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Self",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "--",
      "link": "https://efdsearch.senate.gov/search/view/ptr/5b2ca943-b150-4679-92d0-843c127e6064/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2025-08-12",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Spouse",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "--",
      "link": "https://efdsearch.senate.gov/search/view/ptr/5b2ca943-b150-4679-92d0-843c127e6064/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2024-12-31",
      "transactionDate": "2024-12-18",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Spouse",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Sale (Full)",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "LPL19",
      "link": "https://efdsearch.senate.gov/search/view/ptr/502805c9-fddf-417d-a07a-21e01f76767f/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2024-12-31",
      "transactionDate": "2024-12-18",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Self",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Sale (Full)",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "LPL27",
      "link": "https://efdsearch.senate.gov/search/view/ptr/502805c9-fddf-417d-a07a-21e01f76767f/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2024-01-26",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Self",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://efdsearch.senate.gov/search/view/ptr/3b2aaa94-9d74-4a18-8319-539e4f2e92f4/"
    },
    {
      "symbol": "ELF",
      "senateID": "M001190",
      "disclosureDate": "2024-01-26",
      "transactionDate": "2024-01-04",
      "firstName": "Markwayne",
      "lastName": "Mullin",
      "office": "Markwayne Mullin",
      "district": "OK",
      "owner": "Spouse",
      "assetDescription": "E.L.F. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://efdsearch.senate.gov/search/view/ptr/3b2aaa94-9d74-4a18-8319-539e4f2e92f4/"
    },
    {
      "symbol": "ELF",
      "senateID": "G000591",
      "disclosureDate": "2026-08-17",
      "transactionDate": "2025-12-16",
      "firstName": "Michael Patrick",
      "lastName": "Guest",
      "office": "Michael Patrick Guest",
      "district": "MS03",
      "owner": "Spouse",
      "assetDescription": "e.l.f. Beauty Inc",
      "assetType": "Stock",
      "type": "Sale",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://disclosures-clerk.house.gov/public_disc/ptr-pdfs/2026/20035130.pdf"
    },
    {
      "symbol": "ELF",
      "senateID": "B001327",
      "disclosureDate": "2025-02-14",
      "transactionDate": "2025-01-13",
      "firstName": "Rob",
      "lastName": "Bresnahan",
      "office": "Rob Bresnahan",
      "district": "PA08",
      "owner": "Joint",
      "assetDescription": "e.l.f. Beauty Inc",
      "assetType": "Stock",
      "type": "Sale",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://disclosures-clerk.house.gov/public_disc/ptr-pdfs/2025/20024346.pdf"
    },
    {
      "symbol": "ELF",
      "senateID": "G000591",
      "disclosureDate": "2023-08-23",
      "transactionDate": "2023-08-07",
      "firstName": "Michael Patrick",
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      "district": "MS03",
      "owner": "Spouse",
      "assetDescription": "e.l.f. Beauty Inc",
      "assetType": "Stock",
      "type": "Purchase",
      "amount": "$1,001 - $15,000",
      "capitalGainsOver200USD": "False",
      "comment": "",
      "link": "https://disclosures-clerk.house.gov/public_disc/ptr-pdfs/2023/20023442.pdf"
    }
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  "dark_pool": [
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      "ticker": "ELF",
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      "ticker": "ELF",
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    "put_call_ratio": "0.26606750966663183196",
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      "total_premium": "9150020.00",
      "iv": 0.627420910208909,
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    },
    {
      "underlying_symbol": "ELF",
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      "implied_volatility": "0.515502066935636",
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      "option_symbol": "ELF260821P00100000",
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    },
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      "option_symbol": "ELF261016P00100000",
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      "iv": 0.507776445523462,
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      "nbbo_bid": "7.90"
    },
    {
      "underlying_symbol": "ELF",
      "expires": "2026-08-28",
      "open_interest": 57,
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      "implied_volatility": "0.547544300688661",
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      "bid_volume": 0,
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      "option_symbol": "ELF260828C00115000",
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    },
    {
      "underlying_symbol": "ELF",
      "expires": "2026-08-21",
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      "implied_volatility": "0.62990655698936",
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      "bid_volume": 83,
      "nbbo_ask": "2.04",
      "strike": "100",
      "option_symbol": "ELF260821C00100000",
      "total_premium": "37171.00",
      "iv": 0.623039923181318,
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      "nbbo_bid": "1.53"
    },
    {
      "underlying_symbol": "ELF",
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      "bid_volume": 109,
      "nbbo_ask": "1.03",
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  ],
  "gamma_profile": {
    "ticker": "ELF",
    "spot": 99.6,
    "date": "2026-08-19",
    "flip_point": 91.47,
    "net_gex": 52166.34,
    "call_walls": [
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        "strike": 100.0,
        "gex": 21222.95
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    "put_walls": [
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        "strike": 100.0,
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    "by_strike": [
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        "strike": 107.0,
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        "strike": 110.0,
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        "net_gex": 2079.03
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        "strike": 115.0,
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      {
        "strike": 120.0,
        "call_gex": 3194.01,
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        "net_gex": 2939.62
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        "strike": 125.0,
        "call_gex": 1199.8,
        "put_gex": -315.53,
        "net_gex": 884.27
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  },
  "oi_changes": {
    "net_call_oi_change": 2,
    "net_put_oi_change": -2,
    "top": [
      {
        "strike": "115",
        "oi_change": 14,
        "type": "call"
      },
      {
        "strike": "85",
        "oi_change": -5,
        "type": "call"
      },
      {
        "strike": "100",
        "oi_change": -3,
        "type": "call"
      },
      {
        "strike": "80",
        "oi_change": -2,
        "type": "put"
      },
      {
        "strike": "105",
        "oi_change": -2,
        "type": "call"
      }
    ]
  }
}

Market Environment

Data:

{
  "vix": 14.25,
  "sp500": 7785.76,
  "fed_funds": 3.63,
  "yield_curve_10y2y": 0.51,
  "hy_spread": 2.71,
  "treasury": {
    "date": "2026-08-17",
    "month1": 3.79,
    "month2": 3.82,
    "month3": 3.87,
    "month6": 3.95,
    "year1": 4,
    "year2": 4.19,
    "year3": 4.25,
    "year5": 4.38,
    "year7": 4.54,
    "year10": 4.72,
    "year20": 5.3,
    "year30": 5.31
  },
  "events": [
    {
      "title": "FOMC Meeting Minutes",
      "currency": "USD",
      "date": "2026-08-19",
      "time_utc": "18:00",
      "impact": "High",
      "forecast": null,
      "previous": null,
      "actual": null,
      "minutes_until": 14
    }
  ]
}

Intraday Patterns

Data:

{
  "days": 39,
  "patterns": [
    {
      "name": "VWAP Touch",
      "count": 39,
      "pct": 100
    },
    {
      "name": "9 EMA Touch",
      "count": 39,
      "pct": 100
    },
    {
      "name": "21 EMA Touch",
      "count": 39,
      "pct": 100
    },
    {
      "name": "Woodie Pivot Touch",
      "count": 38,
      "pct": 97
    },
    {
      "name": "ORB Breakout",
      "count": 37,
      "pct": 95
    },
    {
      "name": "PDH/PDL Touch",
      "count": 33,
      "pct": 85
    },
    {
      "name": "Gap Fill",
      "count": 30,
      "pct": 77
    },
    {
      "name": "Open Retracement",
      "count": 24,
      "pct": 62
    },
    {
      "name": "Darvas Box",
      "count": 13,
      "pct": 33
    },
    {
      "name": "Power Hour",
      "count": 7,
      "pct": 18
    },
    {
      "name": "High Vol Open",
      "count": 7,
      "pct": 18
    }
  ]
}